Our Approach

Thoughtful Strategy - Practical Marketing - Meaningful Results

Marketing Philosophy

At Jo Lloyd Marketing, I believe great marketing starts with understanding your business, your customers, and what success looks like for you. Every recommendation I make is guided by strategy, creativity, and a commitment to delivering measurable results, not marketing for marketing's sake. My goal is to become a trusted partner, helping your business grow through thoughtful, tailored marketing that creates lasting value. 

Experience

With over 25 years experience working in senior leadership teams at Marketing Director level, I am adept at being able to see the big picture, and drill down into what is or isn’t working. From there I can develop a strategy and assist in the planning and implementation of marketing plans and tactics that will make a difference. I am very fortunate to have colleagues who are also senior level Strategists and Creatives who contribute an extremely valuable array of skills to every Client.

  • Jo Lloyd

    FOUNDER & STRATEGIST

    Jo has worked at Marketing Director level for several large corporates including Qantas, Vodafone and Bauer Media and Business Director for a Marketing Agency.  With this experience spanning over 20 years and, as a small business owner, she is uniquely qualified to consult at a strategic level and deliver on tactical projects.

  • Ken Buist

    DIGITAL EXPERT

    Ken has many decades of experience working across tech, marketing and advertising. He’s worked for agencies including Saatchi & Saatchi, and Dentsu; as well as for international brands such as Samsung. His experience covers both digital & social marketing, AI, as well as foundational marketing and advertising strategy.

  • Julia Jameson

    GRAPHIC DESIGNER

    Julia is a creative designer and art director with over twenty years experience and has worked on a wide range of design projects for start-ups and large companies alike.  She specialises in branding, packaging and website design to grow and strengthen your business.  

Why I started the business 

Being a Business Owner can be amazing but, at times, overwhelming with having to be the expert in every area.  Not surprisingly, marketing and the speed at which it is evolving can start to become a too-hard-basket area.  I started my consultancy to help Business Owners navigate this in a simple and effective way.  No jargon and no unnecessary spend.

Why choose Jo Lloyd Marketing?

When you work with Jo Lloyd Marketing, you're working directly with experienced senior marketing professionals, not being passed to a junior account manager or a large agency team. Every recommendation is tailored to your business, your market and your goals. 

Get in touch today for a discovery conversation to see how we can help your business grow.